Innovation-As-A-Service: Ognomy Case Study

When Dr. Dan Rifkin had an idea to transform the sleep medicine industry using telemedicine, he

knew who to call. His company, Sleep Medicine Centers of WNY was one of the first companies to locate in the Innovation Center nearly 10 years ago, and he has known Matt Enstice, BNMC CEO, for a number of years.

“I reached out to Matt to get his feedback, and he immediately jumped into action,” said Dan Rifkin, M.D., Medical Director of Sleep Medical Centers of WNY. “I wanted to transform my business, and he gave me the tools to do so.”

Matt connected Dan to Sam Marrazzo, BNMC’s Chief Innovation Officer. Sam’s niche is helping companies – any company, regardless of industry – innovate from within.

Read the full article Case Study: Ognomy – Disrupting Sleep Medicine at bnmc.org

The Ognomy process
The Ognomy process